Senior Product Marketing Manager

We’re Ten Thousand Coffees (10KC) and we unlock opportunity through meaningful connections. 10KC is a talent experience platform for inclusive mentoring, connectivity and skills development that is designed for the new world of work.

200+ organizations use our all-in-one platform to connect, develop and engage their employees. Our clients include Fortune 1000s like the Royal Bank of Canada (RBC), PwC, Adidas, General Electric (GE), TELUS, Johnson & Johnson, post-secondary academic institutions across Canada, and diversity networks like Ascend and Black Professionals In Tech Network (BPTN). We have big plans to grow and are building a world-class team to help us achieve our ambitious goals!

Our Marketing Team team is currently seeking a Senior Product Marketing Manager.

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10KC is permanently remote and building a digital-first culture. We welcome applications from across Canada and the U.S.

The Role

Ten Thousand Coffees (10KC) is looking for a Senior Product Marketing Manager who is passionate about storytelling and building a brand to continue to drive us forward in the growing talent experience space. In this role, you'll join a high performing marketing team, working cross functionally with Marketing, Sales, Customer Success, and other internal teammates to design engaging programs for prospects and customers.

As a 10KC Senior Product Marketing Manager, you will own the product marketing strategy of the 10KC platform with the main objective of driving customer awareness and adoption as part of the global marketing team. As a product expert, you will bring to the forefront a deep empathy and understanding of the buyer which will enable our sales and customer success teams to win. You will manage the 10KC product positioning and communicate it to the appropriate stakeholders on our communication channels. Are you a Solution-oriented self starter, open to adjusting tactics and executing in a rapidly changing work environment? We’re looking for an experienced and versatile marketing manager who’s eager to do this and more.

What you’ll do

• Define and maintain the messaging & positioning of core product capabilities, solution and features
• Drive the go-to-market strategy with cross-functional stakeholders to ensure internal product launch readiness and enablement around releases
• Own the development of customer-facing marketing assets to support product storytelling to articulate the benefits of the 10KC platform
• Support the continued evolution and development of the 10KC messaging and positioning
• Support the enablement of our sales and customer teams around the product, the market, and our customers
• Create and manage research projects to better understand current market trends, the broader competitive landscape, and key differentiation

What you’ll bring

• 4 -7 years PMM experience in a B2B SaaS environment, within the HR tech space a plus
• Excellent communication skills (written, verbal, visual), both for internal audiences and customer-facing messaging
• Strong storytelling skills and the ability to research, understand, and have empathy for customers
• Strong analytical skills, with demonstrated capabilities conducting and interpreting quantitative data
• Experience in a high growth startup to scaleup environment
• Experience in Enterprise or Mid Market B2B software selling to a senior buyer in Human Resources/L&D a plus

Equity, Diversity & Inclusion @ 10KC

We’re dedicated to building a diverse and inclusive community - one where employees feel a sense of belonging and are valued for their contributions and the perspectives they bring. We celebrate and support our differences. We welcome new team members who are BIPOC, LGBTQ+, and neurodiverse as a part of our team (and we’ll continue to hire more in 2023!). We strongly encourage everyone to apply. Whatever your background, race, creed, sex, gender, orientation, religion, people with living with disabilities, and foreign-born residents - you belong here!

Benefits and Perks

• Comprehensive total rewards, which may include stock options, bonuses, and commissions
• Wholesome health & dental benefits coverage
• Employee and family assistance program (support for mental health, family & relationship, child & eldercare, work & career, legal, financial, and more)
• Flexible, uncapped time off program
• ​​Parental benefits program
• Employee connectivity program powered by our software
• Home office set up allowance
• Monthly fitness stipend
• Monthly internet and phone stipend
• Permanently remote in Canada and the U.S. (with options to work short-term abroad)
• Flexible working hours to suit your lifestyle and needs