Sales Manager

Welcome to Fable, where we make creating a beautiful home easy and affordable. As a lifestyle brand in the home decor space, we design and deliver products that transform your living space into your personal sanctuary, allowing you to feel right at home.

Role Impact: As Sales Manager, you’ll play a key role in expanding Fable’s reach by developing and nurturing relationships with key wholesale, retail, and hospitality partners. You will own the end-to-end sales process, from identifying opportunities to closing deals and maintaining long-term client relationships. Reporting to the CEO, this role is ideal for a strategic and relationship-driven sales professional who thrives in a fast-growing, mission-driven environment.

What You'll Do:

• Build and execute a sales strategy to expand Fable’s B2B and wholesale presence across North America and the UK, with a focus on independent retailers, hospitality groups, and select larger accounts.
• Develop strong relationships with new and existing partners, understanding their needs and presenting Fable as the ideal solution.
• Own the full sales cycle, from lead generation and outreach to negotiation, contract management, and onboarding.
• Analyze sales data and market trends to identify opportunities for growth and optimization.
• Collaborate cross-functionally with marketing, operations, and product teams to ensure seamless execution of partner orders.
• Represent Fable at industry events, trade shows, and in-person client meetings.
• Track and report on sales performance, pipeline development, and key growth initiatives.

What You'll Bring:

• 3+ years of experience in sales, business development, or partnerships—preferably within consumer goods, homeware, hospitality, or lifestyle brands.
• A strong track record of building and maintaining client relationships, with a history of meeting or exceeding sales targets.
• Exceptional communication and negotiation skills, with the ability to tailor messaging to different audiences.
• A strategic mindset with a data-driven approach to sales and growth. Writing an index match is your go-to formula.
• Experience with CRM tools (HubSpot, Salesforce, or similar) and a knack for staying organized.
• A passion for design, sustainability, and creating meaningful customer experiences.

Compensation and perks:

• A competitive salary and equity options
• Bonus Opportunity.
• A monthly $215 personal wellness allotment
• Health Benefits - 100% employer-paid medical, dental & vision coverage
• Fully remote team. Work wherever you want in the world. All you need is a laptop and Wi-Fi.
• Top-tier benefits and flexible vacation policy.
• Complimentary dinnerware.

If you’re excited to grow with Fable and bring our brand to more people and places, we’d love to hear from you!

How to Apply: Submit your application, including your resume and a brief note about why you're excited about this role, via our careers page.

We believe that unchecked biases disproportionately impact the most marginalized people in society—including but not limited to BIPOC, LGBTQ2S+ people, immigrants, and people with disabilities. We strongly encourage applications from people with these identities or other marginalized communities because we believe that without you, we are all less. At Fable, we don’t stand for tokenism. We stand for representation.