Media Planning Assistant

Job Type: Full-time

Pay Type: Salaried

Reports to: Director, Strategy and Planning

Overview:

The role of the Media Planning Assistant is to support the media planning team in developing media recommendations and plans. This role requires you to work as part of an integrated media team to ensure the product is grounded in insights, experience and data, resulting in flawless media executions. The Media Planning Assistant works very closely with the Media Planner, reporting to the Director, Strategy & Planning.

Key Responsibilities:

Media Planning and Client Management

• Gathering and analyzing data on media trends, audience demographics, and competitive landscape to help inform media planning strategies.
• Assist in the development of media presentations as needed.
• Prepare and maintain blocking charts
• Campaign maintenance by ensuring quality control and adherence to overall media plan objectives and preparing campaign performance documents
• Prepare and present evaluations of media opportunities or POVs of interest to clients, fostering strong client relationships and respectful partner relationships through responsible, reliable, and resourceful interactions.

Vendor Management and Negotiations

• Source and evaluate proposals from media partners as required.
• Initiate and coordinate the media buying process across the SME’s in order to deliver exceptional results.
• Remain up to date with latest updates from major media partners.

Finance & Reporting

• Responsible for accurate and timely client finance reports and budget control reports (BCRs).
• Ensure client budgets are managed and on track.
• Work with Finance & Activation teams to ensure invoices are built as per alignment with Blocking charts and client alignment.
• Support and collaborate with Activation teams in the creation of campaign post reports.

Others

• Continue to proactively develop knowledge of the media landscape, staying informed about industry trends, emerging technologies and best practices.

Key Competencies:

• ANALYTICAL - Research and collect data around, audiences, media consumption, competitive spend and trends leveraging industry tools and publications.
• CLIENT MANAGEMENT - Responds promptly to client requests and meet set deadlines.
• DETAIL - Demonstrates attention to detail and ensures accuracy of information.
• INTERPERSONAL SKILLS – Solution-oriented and works collaboratively.
• ORAL COMMUNICATION - Speaks clearly and persuasively in positive or negative situations; listens and gets clarification; Responds well to questions; Participates in meetings.
• PROBLEM SOLVING - Identifies and resolves problems in a timely manner; Gathers and analyzes information skillfully; Develops alternative solutions; Works well in group problem solving situations; Uses reason even when dealing with emotional topics.
• TEAMWORK - Balances team and individual responsibilities; Exhibits objectivity and openness to others' views; Gives and welcomes feedback; Contributes to building a positive team spirit; Puts success of team above own interests; Able to build morale and group commitments to goals and objectives; Supports everyone's efforts to succeed.
• TECHNICAL SKILLS - Assesses own strengths and weaknesses; Pursues training and development opportunities; Strives to continuously build knowledge and skills; Shares expertise with others.
• WRITTEN COMMUNICATION - Writes clearly and informatively; Able to read and interpret written information.
• ABILITY TO WORK IN A FAST-PACED ENVIRONMENT – able to prioritize workload, manage deliverables, and have high attention to detail.

Qualifications:

• Proficient in Microsoft Office Suite
• Bachelor's degree or College Diploma with a preferred focus on Media is an asset

• Experience: 0-1 years

In return we offer you the following:

• A caring, diverse, and inclusive culture with an open, collaborative work environment where your ideas and input are valued
• A flexible, hybrid approach to at-home and in-office work
• Competitive health and dental benefits package, including health care spending account
• Career development and training opportunities
• Wellness programs and allowances
• Volunteering opportunities, fundraising and charitable donation matching
• Free parking, proximity to 2 major highways and a variety of restaurants in the East Beaver Creek neighborhood in Markham

Notes:

• This role does not qualify for LMIA
• This hybrid role will require you to be in the Markham office eight days per month; our office is meant to be a space to collaborate and connect with other team members.

Salary:

The salary range for this position is $40,000 - $45,000 per year, and individuals will be eligible to participate in our incentive program.

Learn More About Involved Media Canada on Social Media

Our Instagram: @involvedmedia.ca

Involved Media’s Commitment to an Inclusive Hiring Experience

We appreciate your interest in Involved Media; however, only chosen applicants will be contacted. Involved Media Canada is committed to creating a diverse and inclusive environment within our organization. All qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or status. If you require accommodation at any point in the hiring stages, please inform us so we can arrange reasonable and appropriate accommodation.

We appreciate your interest and advise that only those selected for an interview will be contacted. We can’t wait to hear from you!